With the advent of Internet technologies, everything has taken a centre stage at online web portals. Whether it’s a small needle or heavy electronic equipment, we search and shop for everything on various ecommerce websites. People access your ecommerce website from their own comfort, it can be mobile, laptop, desktop, iPad or any other device. So, this is of vital importance that your eCommerce web developers must incorporate responsive web design and is easily accessible from each of these devices. The eCommerce website design must be responsive and should always offer a great experience on all these devices.
Here we are, with an array of tips that you can implement in your eCommerce website development to make it effectively responsive:-
1) Simple Layout – The layout of the design for your eCommerce website must be as simple as possible. This will make your products and deals clearly visible and will increase the engagement of the users with your website. This will also help users to easily select or browse for the products they require. The simplicity in your eCommerce website design will decrease the bounce rate as well.
2) Flexible or Fluid Layout – This is the best way to get your eCommerce website ready for kind of screen orientation and / or size. The grids in this layout make use of columns to organize content in contrast to fixed width that adapt the viewport size.
3) Avoid the Non-essential Content – Avoiding all the unnecessary content will not help in keeping your website simple and more visible, but also reduce the load time of the site on the various devices.
4) Let your Pictures Speak – Make more use of pictures and infographics. Pictures and images are more catchy and attracts more users. And, it is also found that people remember and co-relates to the pictures more than to content. It helps create an image of your products and services in the mind of the users.
5) Remember Max & Min – Last but not the least, while designing your eCommerce website, you must take care of the fact that it must not shrink and grow in an awkward manner. The responsive design is aimed to serve the purpose of iPad, mobile phone, tablet, laptop, desktop and other devices. The design of your website must look equally good on all these devices. The look and feel of the design must remain same.
All these tips for eCommerce development will help improve the user experience and engagement of your website, which in return will bring more returning users to your e-commerce website.
eCommerce website development is a very crucial task as the website is that element of your business which directly interacts with the user and therefore it must designed intricately.
